About | Contact | Contributors | Sample Page | Subscribe
Hacktivision
A Smart Look at the Future of Television // In Collaboration With Quinnipiac University's School of Communications
Tag Archives: newfront
The Rise of the Big Five: Web Networks Take On Television Apr 27, 2012
“The new scarcity is content, content that is quality,” Digitas chief creative officer Mark Beeching said at the company’s fifth annual Newfront yesterday. We all know about scarcity on television—or at least we think we know. There are only so many … Continue reading
Posted in Alternative Distribution, Essay, Television Industry | Tagged advertising, aol, hulu, microsoft, newfront, web series, yahoo, YouTube | 2 Comments